What Does Veloura Mean? The Story Behind Our Name.

What Does Veloura Mean? The Story Behind Our Name.

Veloura is a fusion of  “Will” and “Aura” — representing the inner strength and natural glow that defines your presence. It’s about elegance, confidence, and expressing who you truly are.
Whether you're styling one of our hijabs, wearing our signature scent, or checking time on a Veloura watch — you're not just accessorizing. You're making a statement.

Explore our latest arrivals and define your essence with Veloura.

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